Don’t miss this opportunity to enhance your reputation with customers. Regular newsletters make people feel like they’re part of your business and builds trust. Communicating via regular newsletters proves your firm is dependable and keeps your name at the forefront of customers’ minds. After a few months, readers will even start looking forward to the latest issue. And, of course, by showing you’re trustworthy you encourage people to choose your services.
Let us make it easy for you by taking care of all the technical stuff. We’ll design your bespoke HTML e-newsletters based on your firm’s logos, branding and colour scheme. Every template carries your contact details and website address. Our service includes weaving in special promotions, offers and vouchers that will drive traffic to your website. Oh, and we’ll add “Share with a friend” buttons too, so you stand to gain new customers when readers forward your publication to colleagues and associates.
Promote anything from articles, events or even featured funds, all of which can be linked through to your website. Weekly, monthly or quarterly – you decide how often you publish. Sending out regular newsletters is a cost effective way of marketing, as you’ll discover. It allows you to let people know about new and existing services you offer, while showcasing your skills and expertise at the same time.
We set-up the campaign for you, taking care of everything from importing contacts to integrating a sign-up form into your website. We work with you to create incentives to encourage people to sign-up for the newsletter. We can provide templates and content, as well as monitoring click-through data.
Newsletters without the fuss. We use a range of popular email platforms (MailChimp, Constant Contact and iContact) allowing your firm to create and send emails, manage contacts lists and track opening and bounce rates, as well as content engagement through your newsletter. It couldn’t be easier.
If you don’t have an e-newsletter working hard for you on a regular basis, you’re missing out on an essential marketing tool. Building up an email list you can send your financial newsletters to would be one of the best marketing tools you can have on your side. It means you can start building up a mailing list of names that are interested in your business.
What would that mean to you, and to your bottom line?
Everyone is used to receiving emails left, right and centre nowadays. So you have to make sure yours stand out. That’s where we come in.
We can create smart designs that bring in your logo and branding to make the newsletters instantly familiar to those who have signed up to receive them. They’ll recognise they’re from you and make an effort to read them. The newsletters will also link through to your website, increasing your traffic and sending people exactly where you want them to go.
Not everyone who lands on your website will be ready to hire you for business straightaway. But if you can capture them as a lead and send them your financial newsletters from time to time, you’ll remind them you are there when they need you most.
When it comes to choosing their independent financial adviser, your name will immediately spring to mind. The professionalism of your website and newsletters will help sell your service – and that has to be a good thing, doesn’t it? It might just be the easiest sale you ever make.
If you don’t have a regular newsletter yet, you’re missing out. So are your clients. Make the change today – get in touch with us and let’s see how we can connect with your clients in a stronger and more successful way.